Surreal Representations: International Designer Iván Meade Launches a Couture Pillowcase Collection
FOR IMMEDIATE RELEASE: June 19, 2023
VICTORIA, B.C. — Internationally recognized designer Iván Meade’s new signature pillow collection is the culmination of 20 years in the design industry and an expression of his personal aesthetic of timeless European methodology with a sophisticated, modern edge. One of Meade’s fundamental design mantras is a phrase his mother would often use: “Find luxury in the things that you touch every day.” This deep-rooted philosophy is revealed in the sophisticated materials and patterns of the new line.
“I have always had a passion for strange and unique forms, particularly those present in nature.” says Meade of his inspiration behind the collection. For the latest release of his eponymous line of lifestyle products, Meade continues his personal narrative with a distinct je ne sais quoi.
Unlike previous launches, this collection has a more exclusive appeal. The pillow collection is not only limited edition, but also largely unavailable for purchase as fabric by the roll; featuring elevated silks and brushed velvets. As has been the case in previous launches, however, every pattern tells a story of inspiration and memories that have made lasting impressions on the designer’s life.
Caballo is an ode to Ivan’s longtime fascination with all things equine. To him, there is nothing more beautiful in nature than a horse running freely, and its mane flowing in the wind. He has tried to capture the allure of this movement in a sumptuous brushed velvet pillow. This captivating pattern can easily be viewed as an abstract that will feel at ease in any home’s decor.
Life is full of intertwining, crossroads and unexpected paths. Thus, the concept for Cruce was formed. This pillow pattern also represents collaboration, layers and growth. Although unpredictable angles and highs-and-lows are formed, a beautiful result is formed that is truly unique. This silk pillow is monochromatic; but not without texture, movement and an air of sophisticated elegance.
Meade’s extensive experience in graphic, industrial, and interior design has provided him with distinctive insight into the intricacies of textile design, allowing him to create a line that is not only unique, but also precisely meets the requirements of interior designers and appeals to the most discerning tastes.
In addition to the limitless combinations possible within the line itself, all have been meticulously designed to integrate into other manufacturers’ inventory.
More details on the pillow collection — including the new patterns and colourways — can be seen online at ivanmeade.com. Fabrics and candles are also available, as well as design finds such as antiques, objets d’arts, and other difficult-to-source items of particular interest to designers and design aficionados.
About Iván Meade: Born in Mexico, Iván Meade has been living in Victoria, BC and working globally since 1998. As principal designer and founder of Meade Design Group, he has received international and critical acclaim for his work in graphic, interior, and industrial design. Meade Design Group’s work has been featured in Better Homes & Gardens, Style at Home, BC Home, and Design Edge, among others. Meade has also contributed regularly to local lifestyle magazines.
Additionally, Meade has created a highly successful niche branding designers and has worked locally, nationally, throughout North America, and in Australia to help more than 20 interior designers develop high-value brands.
More information: ivanmeade.com
Contact: Iván Meade at 250.881.1990 or ivan@meadedesigngroup.com
Click here to access a library of high-resolution media images of Iván Meade’s Couture Pillowcase Collection.