For immediate release: April 12, 2015
Victoria, BC – Internationally recognized and Victoria-based designer Iván Meade is pairing with SwitzerCultCreative to bring his eponymous fabric line to their new Vancouver, British Columbia showroom. The line will also be available nation-wide through SwitzerCultCreative’s website, http://switzercultcreative.com. One of Meade’s fundamental design mantras is a phrase his mother would often use: “Find luxury in what you touch every day.” This deep-rooted philosophy is revealed in the splendid textures and patterns, luxurious textiles, and impeccably constructed pillows of the new line.
Iván Meade’s extensive experience in interior, graphic, and industrial design has provided him with a distinctive insight into the intricacies of fabric design, allowing him to create a fabric line that is not only unique, but also precisely meets the requirements of interior designers and appeals to the most discerning tastes.
Renee Switzer, SwitzerCultCreative’s principal has more than 25 years of management experience in the high-end furniture design industry. Her passion is to build and maintain business relationships between the designer, the craftsman and the client. Her expertise focuses on honouring these relationships, allowing each part of the team to create their success. “What drives me is the opportunity to help talented designers gain success in the market.”
More details on the fabrics and SwitzerCultCreative’s new showroom can be seen online at http://www.ivanmeade.com and http://www.switzercultcreative.com/products/ivan-meade/. In addition to the limitless combinations possible within the line itself, all have been meticulously designed to integrate into other manufacturer’s inventory.
About Iván Meade: Born in Mexico, Iván Meade has been living in Victoria, BC and working globally since 1998. As principal designer and founder of Meade Design Group, he has received international and critical acclaim for his work in graphic, interior, and industrial design. Meade Design Group’s work has been featured in Better Homes & Gardens, Style at Home, BC Home, and Design Edge, among others. Meade has also contributed regularly to local lifestyle magazines.
More information: http://www.ivanmeade.com
Contact: Iván Meade 250.881.1990 or ivan@meadedesigngroup.com
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